Marilyn Singer - president of the Orlando Women's Republican Club - was shocked to learn of Governor Palin's news on Friday. But she says it may be part of another plan.

"My first gut feeling would be that she's probably thinking of running for president in 2012," Singer said.

Singer says Palin is still a rock star within the GOP.

"I feel that way, and I think the ladies in the club feel that way," she said. "And it's not because she's a woman, but because of her conservative values."

And Singer says Palin is far too popular to just ride off into the sunset.

"If you want to sell something, put her name on it, and you're going to sell it," she said.